When you’re from Kentucky and go to school at a prestigious university like Columbia, there are people who are going to look down on you and judge you simply because they still buy into the no-shoes wearing stereotype that some jealous zealot started so many years ago. But according to James Higdon, if you’ve got a good story, you can get just about anyone’s attention.

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Check out this episode of the #EurekaMoments show where James talks with host Jason Mudd about the impact of the economy on selling a book to publishers to being the first Kentucky hemp company to get the USDA Organic stamp. It’s been a rough ride, but entrepreneurship wouldn’t be so special if there wasn’t a price.

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In an unregulated industry, the USDA Organic seal of approval gives a level of assurance that can’t be matched. Learn more at CornbreadHemp.com.

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