Social Media

Kickstart Your Social Media: Learn IRL How To Do Your Social Media Better

The world we live in is so amazing. Take a moment and think about the technology we all have in our hands and how it enables us to be connected to literally the entire world on our own time. It’s absolutely incredible. But it also means that every one of us has the responsibility to […]

Social Media

A Social Media Professor At LDA’s Annual Digital Crossroads Conference [#FrebergSM]

The Louisville Digital Association’s annual conference (which serves as the organization’s main fundraising event) is one of my favorite local events to attend to. What is LDA? This is the digital, social, and emerging media organization that hosts talks, workshops, and conference events around the year. This year, the conference was a day and a half, similar […]

Social Media

‘How To Do Social Media When Your Boss Doesn’t Get It’ [Audio From Jason Mudd’s Talk at #DigitalCrossroads]

I was fortunate to be asked to speak at the Louisville Digital Association’s annual conference, #DigitalCrossroads, about a topic that I’ve been trying to help remedy. And that is the disconnect between many company leaders and their marketing team. Through personal experience, I have found that many CEO’s and managers simply don’t understand social media, […]

Social Media

Attacks And Negativity On Social Media [#PushCoaching]

I had written an article about my Manifesto for Social Media near the beginning of this year and I wanted to revisit it for a moment. What prompted me to revisit it was reading comment after comment on posts, both political and social that were meant to be divisive. Comments that are name calling and […]

Social Media

#502LeaderSeries Show no. 53: Jason Menard | Marketing Director at Crosley Radio

Jason Menard and Crosley Radio go together like peas and carrots. A self-proclaimed hipster, Jason has taken the brand’s social media to crazy new heights, going from 500 followers to 30k on Instagram in a relatively short time. He understands the new way that people connect with brands and his road to success is, like […]

Social Media

A Chat With Bill Reynolds With Element 502 [#502LeaderSeries Podcast no. 41]

Bill Reynolds is the president of strategic marketing firm Element 502, and more importantly he’s a very cool guy with a passion for connecting with people. Bill and Jason talk about entrepreneurship, building a business from the ground up, the struggles of small business and more. Check it out and share the talk with your […]

Social Media

Ways To Take Care Of Yourself When It Comes To Social Media

It seems like I am always hearing about all the negative things that happen on social media as soon as I tell someone that I am social media marketing coach. It is like social media has become synonymous with bad energy or even worse, it is like it is a bad word. Since I love […]

Social Media

Louisville. It’s So Hot Right Now…As It Should Be.

Starting today, and for the next two weeks, Louisville is “the place to be”. It happens every year, and it gets bigger and better every year. As a city, we’ve done a great job of bringing people into our world. And our Louisville-world is different than anywhere else in the country. Hell, it’s different than […]

Social Media

#502LeaderSeries Podcast: Jason Falls

  My guest this week on the #502LeaderSeries is the founder of the Conversation Research Institute. He is also a digital media strategist, social agitator, and instigator. I use those last two terms in the most endearing ways possible and I genuinely mean that. Jason Falls is the type of person that looks for ways […]